European Higher Education Fair – 2014
EHEF India is an annual event in the last week of November in multiple cities in India ( Delhi, Bangalore and Kolkata). Where more than 100+ European organizations participated to meet Indian students and attract them for higher education in Europe ( Universities, National bodies and Embassies)
Tasks assigned to the expert:
As a single point of contact for the DAI team in India and EUD India office leading the team at MixORG Consulting Services. Conceptualized the entire digital marketing strategy and execution for the massive event.
Design/development of the website / registration process and coordinated with technology identification (wordpress, custom PHP implementation with cloud infrastructure configuration/setup and other third party integrations). Coordinated with multiple stakeholders all over Europe (100+ exhibitors), who were participating in the exhibition for event and marketing efforts.
Received high praise from the participants/exhibitors for our valuable support in ensuring a very successful event. The fair received more than 7000 Indian students as visitors and we received very good personal recommendations for our contribution to the success of the event.
Also, As an Erasmus Mundus Alumnus worked closely with top EUD officials in India for speaking assignments in top institutes in India representing the European Higher Education and mobilizing interested candidates/institutes for the event.