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The Aditya Birla Group Leadership Programs (ABGLP) aims to build versatile next generation leaders through structured leadership programs. These are exclusive incubation programs that endeavor to pick and groom future leaders of the Group.
About the Campaign
Aditya Birla Group Leadership Program wanted to run a campaign on the page to engage its community, therefore they started a #BrandQuiz Contest where the fans had to identify the ABG brands. The contest ran for 10 weeks and got the maximum attraction in the 9th and 10th week. It once again reinforced that continuous and regular efforts in community building give results in long run!
infographic on successful community building

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